Michael Maines Carpentry
TESTIMONIAL

When I decided I needed a web site for my woodworking and design business I considered trying to build my own. Fortunately a friend suggested I talk to Jesse Morano.

He pulled my ideas apart and reassembled them into a clean, crisp site that reflects the kind of designs I build. His expertise was invaluable. He cleverly set up the site to grow as my business grows, without becoming cluttered or difficult to navigate. The logo he designed for me is perfect, simple yet evocative. He masterfully retouched photos to get maximum impact with a quick load time, successfully conveying even notoriously difficult wood grain. Jesse also edited my text to grab attention and stimulate the imagination. I can't imagine what my web site would have been like without his help.

In addition to their technical expertise, Jesse is a fun, interesting guy and easy to work with. His pleasant personality belies his brilliance as a web designer. If you are looking for a talented web professional, Jesse is the man for you.

-- Michael Maines, Master Carpenter

Weston Jesuit School of Theology
TESTIMONIAL

Jesse Morano did a fantastic job with our web site. He took extra time to help us define our target audience and our goals for the site.

Because we are an international school, our audience is quite varied and dispersed throughout the world. Jesse came up with a very simple and user friendly information architecture and design that are very easy to use, even cross-culturally. Best of all, he was able to work within our budget. Since we wanted to maintain the site internally, Jesse created a design and html structure that are very easy for us to maintain and update. Jesse's artistic direction with our large collection of photos and images resulted in unique views of our campus without increasing the site's download time. We are thrilled about the new site, which will be an integral part of our marketing strategy. Finally, we continue to work with Jesse on a consulting basis.

I highly recommend Jesse's services to anyone who wants a site that is gorgeous, carefully planned, well organized, and delivers positive results on your investment.

-- Karen McLennan        
Director of Admissions

InvestTech Systems, Inc.
TESTIMONIAL

We wanted to upgrade my presence on the web and our positioning. our internally generated site was adequate but it was clear that we needed to enhance its appearance and navigation. Being a small firm we were not looking for a high-end technology site, no bells and whistles, just a high-end visual design that would be very simple and direct, easy to navigate while still being very professional and engaging. Jesse was just what we were looking for. His designs were impressive, as was his implementation speed. He provided a great value to my company while keeping costs very reasonable.

-- Bob Leaper, Managing Director
InvestTech Systems, Inc.

Art Director, Senior Designer

with 10 years’ expertise leading web design and branding projects from concept to implementation for high-end clients, enhancing their market presence and increasing revenue.

Skills:		Software:
User-focused Web Design, Graphic Design, Information Architecture, Project / Client Management, Search Engine Optimization, CSS, Java Script, HTML / DHTML Production, Cross-Browser / Platform Testing, Image Optimization / Reconstruction, Digital Photography, Staff Training / Mentoring.		Flash, Photoshop, Fireworks, Illustrator, GoLive, Dreamweaver, Contribute, Freehand, FrontPage.

Download printer-friendly version

Highlights of Accomplishments

• Designed, built and maintained web sites for Fortune 500 companies, including Intel, Microsoft, AOL, Sabre and Yahoo. (Magic Melon / Fidelity Investments)
• Won $2.6M client by creating information architecture, web site design and fully interactive demo. Combined best features of competitors and related viral marketing web sites. (Magic Melon)
• Optimized imagery and developed prototype sites for numerous Volkswagen campaigns, including “Round for a Reason,” “Passat,” “VW Concept Cars,” “New Beetle Convertible,” and “Radio VW.” (Magic Melon / Arnold Worldwide)
• Developed new brand, designed and delivered completed web site in one week from first client meeting. (Magic Melon / Redwood Investment Systems)

Skills:	User-focused Web Design, Graphic Design, Information Architecture, Project / Client Management, Search Engine Optimization, CSS, Java Script, HTML / DHTML Production, Cross-Browser / Platform Testing, Image Optimization / Reconstruction, Digital Photography, Staff Training / Mentoring.
Software:	Flash, Photoshop, Fireworks, Illustrator, GoLive, Dreamweaver, Contribute, Freehand, FrontPage.

Employment Summary

Principal Art / Production Director
Magic Melon Designs Boston, MA 1998 – Present

Lead and direct internet consulting firm. Manage design and creation of e-commerce web sites and multimedia projects. Asses clients’ business objectives and develop creative and technology strategies. Recruit and manage project teams of developers, designers and other internet professionals.

Designed over 78 web sites. Built over 36 web sites. Consulted or assisted with the design and development of 23 other web sites.

KEY CLIENT: Molecular, Full-time Creative Consultant

• Created designs and DHTML demos for 14 high-end clients, including L.L. Bean, Blue Cross / Blue Shield, Liberty Medical, Wilmington Trust, and Crutchfield.
• Art Directed Molecular’s Flash-based creative portfolio and managed Flash developer.
• Earned complete design approval from Liberty Medical in the first round. Developed information-rich site for visually impaired senior citizens. Worked directly with client to prioritize objectives and establish creative direction.

KEY CLIENT: Arnold Worldwide, Production Artist

• Designed mini-sites, enhanced and optimized imagery, streamlined CSS and consulted on Technology strategy for Volkswagen, Monster.com, Royal Caribbean, Guinness, and Truth.com.
• Redesigned Citizens Bank web site for increased scalability, precise rendering and smooth implementation across thousands of pages.

KEY CLIENT: White Levy Foundation, Senior Web Designer / DHTML / Flash Developer

• Designed “virtual archeological dig” concept, information architecture, user interface, and developed Flash magnification tool to give users a virtual archeological experience.
• Developed technology strategy for maximum scalability, dramatically reducing production costs. 2 SWF files govern all 2000+ archeological samples.

KEY CLIENT: Redwood Investment Systems, Senior Web Designer / Art Director

• Designed and built web site for global software development startup company.
• Designed completely new brand concept, including corporate logo and web site. Adapted new brand for use in software, print ads, television ads, and marketing collateral.
• Created corporate intranet. Utilized innovative content management solutions.
• Led staff training in web design, strategy and implementation.

KEY CLIENT: Fidelity Investments, Senior Web Designer

• Led web design for division of $11B investment company. Developed customized web site designs to market Fidelity services to Fortune 100 corporate clients.
• Designed, built and maintained intranet web sites for 17 Fidelity departments.
• Developed online brand standards and style guidelines for use across all business channels.
• Art directed photographers and outside design firms.

KEY CLIENT: Invent Media, Creative & Technical Consultant

• Designed storytelling tool for inner city schools providing an accessible collaborative workspace for at-risk kids.
• Designed and developed web sites for a Brockton Mayoral candidate and Mayor of Providence.
• Designed and developed web sites to support and MIT group exploring the role race plays in democracy.

Web Graphic Designer
Education Development Center Newton, MA 1996-98

Created web sites and presentation graphics for Center for Online Professional Education and Center for Science Education, sponsored by AT&T, Harvard University and the National Science Foundation.

Digitally reconstructed and enhanced images for numerous projects. Designed and maintained web sites for multiple EDC departments.

Education and Training

Earlham College; Richmond, IN BA, 1994
Sea Education Association Sailing and Research Program 1993

Professional Affiliations

MIMC (Massachusetts Interactive Media Council) Member & 2-time Judge for MIMC Awards
AIGA (American Institute of Graphic Artists) Member
UPA (Usability Professionals Association) Member

Contact Information

617-852-9002    ( cell )

781-581-0769    ( home office )

801-761-1592    ( e-fax )

jesse@jcmdesigns.com

186 Eutaw Ave, Lynn, MA 01902

Portfolio - Client List

Automotive Volkswagen - New Beetle - New Beetle Convertible - Concept Cars - Passat - Radio VW - 2003 Models updates Software Manufacturers HigherGround Inc. Intel Microsoft Diderot Genalytics Oco Cemprus Hardware Manufacturers Express Pattern Financial / Insurance Fidelity Investments Citizens Bank InvestTech Systems, Inc. Redwood Investments Legere Insurance Wilmington Trust John Handcock Political Mayor of Brockton Mayor of Providence Town of Acton Retail Paiva / Finish Line TJMaxx marshals Bob's Stores Crutchfield L.L.Bean Dressing Well		Professional Services Supply Chain Alliance Monster.com Michael Maines Carpentry Thrive Networks Rentokil UK Molecular Vista Print RH Donnelly Alliance Consulting MACP Write to the Top Capriole Data Agent Travel and Leisure Royal Caribbean Southern Comfort Guinness FootJoy / DryJoys Porcinis YWCA Boston Education TRUTH.com Weton Jesuit School of Theology Digital Storytelling Museum of Fine Arts Boston Harvard Aids Institute Maverick MIT / CRCP Levy Speaking of Democracy Veterans of Hope Boston University - Judgment Curriculum Vital Difference (Speaking of Race) Healthcare CIGNA Liberty Medical BCBSMA

Portfolio - FLASH

White Levy Foundation Redwood Investments Supply Chain Alliance Molecular RH Donnelly YWCA Boston Maverick TJMaxx marshals Bob's Stores

Portfolio - Web

Showcase Volkswagen Royal Caribbean Fidelity Investments Redwood Investments Citizens Bank Weston School of Theology Maverick YWCA Boston Wilmington Trust John Handcock CIGNA Liberty Medical Town of Acton		Michael Maines Carpentry Rentokil UK RH Donnelly Capriole InvestTech Systems Digital Storytelling Harvard Aids Institute MIT / CRCP Veterans of Hope Speaking of Democracy/Race Vital Difference Paiva / Finish Line Crutchfield LLBean Diderot

Portfolio - Testimonials

Weston
Investtech Systems
Michael Maines Carpentry